Amazon Ends 20% Off Game Pre-Orders Deal
Amazon is ending it's 20% off deal on video game pre-orders and I can't say I'm surprised. Video game software sales are a low margin segment anyway, and discounting new games by 20% absolutely made it so Amazon was losing money on every game sold.
My suspicion is that this promotion was implemented to get more people signed up for Prime and/or to improve Amazon's share of the video game-selling industry. If you get your games from Amazon, you're more likely to also get your accessories from them, which is where the real profit margins lie.

Hey there, I'm Matt!
I'm a UI/UX designer at NMI and I make videos over on A Better Computer, which I think you'll love.

Hey there, I'm Matt!
I'm a UI/UX designer at NMI and I make videos over on A Better Computer, which I think you'll love. You can also check out my side projects, Quick Reviews and Quick BIN Lookup.