The Return of Fun Design
As with all big shifts in design, you’re going to get a lot of noise. People will try to co-opt this new direction and attempt to label it as something it’s not (looking at you neomorphism). People will find fault with the execution. People will disagree that there’s even a change. There’ll be snark. There'll be a period of adjustment. There’s a lot to talk about— but I think most of it misses the point.
This is a philosophical change in the role of visual design and one some of us have been working towards for a long time. It’s just the beginning, but I think we’re on the cusp of a new era.
This also is a good companion to my recent Design is a Series of Overcorrections piece.