The Unlikely Rise of Barnes & Noble
Ted Gioia: What Can We Learn From Barnes & Noble's Surprising Turnaround?
“Staff are now in control of their own shops,” he explained. “Hopefully they’re enjoying their work more. They’re creating something very different in each store.”
And:
Then it started to happen—book sales at Barnes & Noble began rising again. Sales in 2021 quickly got back to pre-pandemic levels, and then kept growing. Readers regained trust in the company. The workers at the stores were more motivated and started genuinely acting like booksellers.
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Hey there, I'm Matt!
I'm a UI/UX designer at NMI and I make videos over on A Better Computer, which I think you'll love.

Hey there, I'm Matt!
I'm a UI/UX designer at NMI and I make videos over on A Better Computer, which I think you'll love. You can also check out my side projects, Quick Reviews and Quick BIN Lookup.