Apple
The new AirPods MVP
For the past four years, I have maintained that AirPods Pro 2 are the best AirPods ever made. They had great noise cancellation, all the stem controls I could ever want, good battery life, and while I didn't personally prefer in-ear earbuds, they were comfortable enough. I love these things.
This is
Apple
iPhone 18 Pro with La Croix cooling
I did some benchmarking today and saw how the newest iPhone thermal throttles, which isn't severe, but does
Apple
The iPhone 18 Pro is a transcription monster
Apple made a big deal out of the AI capabilities in their new A20 Pro processor in their new iPhone
Apple
Xcode 27.2 is in beta. The 27.1 beta is coming later.
Apple released new developer betas for OS 27.2 today, which is not quite what I expected. Us developers have been waiting for Xcode 27.1 since last week, so I was excited to see that we somehow jumped even further into the future, but my joy was tamped down when I saw this note
Apple
"Apple said they invented this"
There is a very specific thing you see quite often in online discourse around Apple, which is that people think Apple claims they invent everything or Apple says every little update will change your life. Apple does get excited about things that they release, and they speak highly of them, but I find this critique
Apple
We must dream bigger
Very often, we in the Apple community expect the bare minimum from Apple. We doubt they'll ever make new product lines, we assume any software feature they lack is actually a choice to omit it, and we predict when they do enter a new market, they'll phone it in. The iPhone
Apple
The iPhone Duo shows Apple at its best
I have a lot more to go through in collecting my thoughts on Apple's new products announced today, but I wanted to dedicate one quick post to the fact that I think the new iPhone Duo is Apple leaning in to what makes them special and what makes people like me really love
Apple
What's next for the iPhone Air?
The iPhone Air is a really interesting device, isn't it? It's the first time I can think of where you paid more to get less in an iPhone. The iPhone Air costs a not-insignificant $200 (or 25%) more than the iPhone 17, and in order to achieve its incredibly thin
Apple
My folding iPhone predictions
I've been covering Apple for 16 years (using Apple stuff for 31 years), and not to toot my own horn, but I think I have a pretty good success record predicting the success of their entries into new hardware categories. I'm not always right, but I'm definitely right more
Links
Apple raises prices, and it's gonna hurt
Stephen Nellis and Aditya Soni quoting a statement they got from Apple: Apple raises prices of MacBooks, iPads as memory costs skyrocket
"We have never seen a component price increase this much, this quickly," Apple said in a statement. "We have shielded our customers from these increases so far, but we have
Apple
The MacBook Neo is a great second computer
Before I go further let me just be clear. If the MacBook Neo is the Mac you can afford then it's a nice computer. You can build apps, edit video, and do effectively whatever you want on it. It's a Mac and that makes it immensely powerful no matter what processor
Apple
OS 27's best small update
One of the big problems with the glass redesign in OS 26 was that it was really optimized to look
Apple
Apple's OS blender
As someone who has been covering this ecosystem for nearly twenty years, the biggest shift this year, and my single biggest takeaway from the keynote, was a fundamental change in how Apple presented their software updates.
For many years, WWDC keynotes followed a highly predictable format. After a brief introduction, Apple would put up title
Apple
Apple at 50: my most memorable product announcements
Apple turns 50 today, so I thought I'd take some time to think back on some of the
Apple
iOS…iPadOS…are you getting it? These are not two different operating systems…
The above screenshot is from the iPad, and it's where you get to choose how you would like
Apple
The MacBook Neo is worse. We love it.
The MacBook Neo is really something, isn't it? Novelty is a hell of a drug, but I also think there's something to specific products that, despite them clearly not being the best technical option available, still have a draw for some reason. Apple's actually had two examples of this
Apple
Apple acquires MotionVFX
From the MotionVFX home page today:
We are extremely excited to share that MotionVFX is joining the Apple team to continue to empower creators and editors to do their best work.
I love MotionVFX and have used their plugins for a few years to add a bit of flavor to my videos. Their plugins are
Apple
Folding iPhone rumors verses my iPadOS predictions
Mark Gurman had a new report this past week where he suggested that the folding iPhone would allow apps to be displayed side by side on the internal screen, and that iPad apps would not run on the device, although Apple is working to update their apps to have a more iPad-like layout when
