Birchtree
By Matt Birchler
I've been writing here since 2010! Back when personal blogs were all the rage. Kids, ask your parents.

Your Job is Done when You Make it Look Easy

Your Job is Done when You Make it Look Easy

Hide Your Work — David Perell

Watch a Chris Rock special on Netflix and you’ll see the well-timed jokes and the sold-out arena. But you don’t see the work. You don’t see the 50 performances he gave at small comedy clubs around the country, and you certainly don’t see the jokes that bombed along the way. It’s the un-natural grind of failing, failing, and failing some more that makes Rock look so natural under the bright lights.

I love this so much.

At the same time, I think there is value in seeing the work as well. I think it's great to see the pure, polished tip of the iceberg, but it's also super important for people to see the whole ugly iceberg underneath so we can figure out how to build our own icebergs.

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Hey there, I'm Matt!

I'm a UI/UX designer at NMI and I make videos over on A Better Computer, which I think you'll love.

Hey there, I'm Matt!

I'm a UI/UX designer at NMI and I make videos over on A Better Computer, which I think you'll love. You can also check out my side projects, Quick Reviews and Quick BIN Lookup.